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No, don’t expect much if you are using a cheap $3.00-5.00 per month product that is mass marketed. You cannot manufacture a multivitamin and mineral formula (MVM) that delivers all you regularly need in the right doses, forms and release patterns that can deliver the ingredients on time to the right places for $1-1.50 (that’s what the manufacturing cost would be if you were paying $3-5/mo for daily intake). Many times, a less expensive and/or big name MVM formula will contain the right ingredients but these ingredients may be in the wrong forms or dosages when matched to supporting clinical trials. This is why it’s too expensive to do it right if you are trying to compete on price rather than quality and facts. Therefore, it’s common business practice to ask a manufacturer/formulator to design a supplement to compete with another popular supplement. The manufacturer then often can’t give you a product where the dosages and/or forms of ALL the active ingredients match those used in studies without going way out of a competitive price range. And most people don’t know the difference. They just see the basic ingredients they are looking for and price tag. The average consumer knows very little about dosages, forms, and delivery system necessary to accomplish the health goal of a MVM, antioxidant or other vitamin and mineral formulas.

Solution: Have the supplement company/manufacturer supply the following info:
  • Best current clinical research supporting the use of the active ingredients
  • Active ingredients shown to be in the proper doses and forms that demonstrated the positive outcomes described in the clinical data
  • Proof the ingredients and amounts match the levels shown on the label
    • If the company does not use 3rd party testing, ask for their Certificate of Analysis (COA) for the lot number of the product in question. Either way they should be able to supply the records. The COA validates the ingredients in the finished product.
Once the organization passes the above scrutiny, you have found a company you can trust for your health needs.

Below is more info on the dotFIT MVM for your use:
We (business carrying dotFIT products) carry a "professional's only" product line. We are professionals recommending professional products through a professional method (not a store clerk, advertisement or a pick grab and go product) integrated with food and exercise planning.
  • Multivitamin and Mineral formulas (MVM) sold in the mass market are for anyone
  • dotFIT MVM are made for exercisers and athletes including their families because they need:
    • Antioxidant protection
    • Recommended Vitamin D levels (600-1200 IUs per day)
    • Controlled nutrient release and dosage for all day coverage
    • Ingredients that are in synergy with all other food and supplement intake to make sure you remain in the optimal range of daily nutrient intake

Mass market MVM release their entire contents almost immediately in the stomach following ingestion, which overwhelms the body's cells ability to properly utilize them leaving you without coverage for most of the day. dotFIT MVMs control the release of their contents so the body's cell components have the nutrients they need throughout the day to function at their highest potential to help the body thrive not simply survive!


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